A Perfect 24 Hours in New Braunfels

An utterly charming town nestled at the confluence of two of Texas' famous rivers, New Braunfels was always destined for tourism. Despite humble German beginnings, the wee little town of New Braunfels has since grown and blossomed into a Texas gem that is part Hill Country charm part adventure, and part cultural icon. However, despite its legendary reputation, sometimes the real New Braunfels can be elusive amidst the sparkling water parks and overhyped tourist traps.

Continue to read to find a local guide to true hidden gems and simple joys of the state's favorite Hill Country town was well overdue.

A Perfect 24 Hours in New Braunfels

Morning Fuel 

Known far and wide for its culinary melting pot of local culture, New Braunfels offers plenty of options for the best meal of the day.

Taqueria El Sazon Tapatio

If breakfast tacos are your thing, do not miss out on the Taqueria El Sazon Tapatio. Like most taco joints, what it lacks in trendy aesthetic it more than makes up for in flavor.

The Downtowner's 

If upscale comfort food is more your thing, head to The Downtowner's brunch—served until 4:00 pm—and try the pulled pork and duck egg biscuit.

Leisure Art Stroll

New Braunfels Historic Outdoor Art Museum 

Whether you are into history, public art, or just an excuse for some post-breakfast exercise, check out the New Braunfels Historic Outdoor Art Museum, featuring a collection of seven beloved murals scattered around downtown. With the recent addition of a new mural celebrating New Braunfels' Mexican heritage, this group of paintings communicates the spirit of New Braunfels, its history, and its vision moving forward.

Vintage and Antique Shopping 

After you are finished with your culture walk, wander through New Braunfels' unique boutiques and antique shops for a little treat-yourself moment.

Encore Antique Co. 

If vintage goods are your thing, then check out the Encore Antique Co., where no matter your old-school style, you will be willing to strike retro gold.

Tasty Midday Meal

If you are a fan of breaking up the shopping and the afternoon adventure with a few slices of the ultimate crowd-pleaser: pizza. It's fast, cost-effective, undeniably tasty, and it will fuel you up for an active afternoon.

New York Pizza Pub

Depending on your tastes, the New York Pizza Pub's thin-crust glory or wood-fired goodness is enough to draw the masses. If you like spicy, this pizza joint is home to a Trinidad scorpion pepper sausage.

Outdoor Adventure 

A day in New Braunfels is wasted without at least a few hours in the embrace of one of the many stunning Hill Country waterways. Located a the intersection of the Comal and the Guadalupe Rivers, New Braunfels is inherently filled with aquatic fun at nearly every turn.

Guadalupe Chute 

Most tourists head straight for the Guadalupe Chute, armed with yeti coolers and sunscreen. If you are looking to enjoy the cool waters without the loud tourists, there are some other alternative options to exploring the river. Ambitious tourist-avoiders might want to check out the upper section of the Guadalupe, which stretches for miles before reaching the crowds.

Happy Hour 

After an afternoon in the sun, there is nothing quite like relishing in your newfound freckles and friends with a local brew. No matter the day of the week, New Braunfels offers "happy hour" for you and your crew.


Pourhaus features an impressive craft beer and signature cocktail menu, along with indoor and outdoor seating, depending on your mood. If you're lucky enough to stop in on a weekend, you will find specials.

Dinner Fare 

New Braunfels is singing with delicious local food options, and it's hard to make just one blanket recommendation. That being said, two local favorite spots always seem to knock it out of the park.

Kraus's Cafe 

Bearing the traditional mark of New Braunfels' Deutsch heritage, Kraus's Cafe is both German classics and Texan favorites. Living up to its reputation with a lively outdoor garden and the largest tap walls in the city.

McAdoo's Seafood Co & Oyster Bar 

On a different historical note, McAdoo's Seafood Co & Oyster Bar offers incredible creole fare in a restored century-old Post Office in downtown New Braunfels.

The Drive-In Theatre 

Stars & Stripes Drive-in Theatre 

If you are exhausted from the day's shenanigans, Stars & Stripes Drive-in Theatre is hands-down the local spot to relax under that big Texas night sky. Playing both classic movies and brand-new Hollywood releases, this nostalgic drive-in theater features a playground for kids and 50's cafes.

If you are prepared to live in a town that feels like a getaway most days of the year, refer back to this article to get started on the most enjoyable lifestyle in New Braunfels, TX.



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